Business Modeling

When conducting Modeling activities for ECM (Enterprise Content Management) solution, it is critical that we understand the Business Model. A Business Model is the design or plan for operations that will offer a product or service of value to a defined set of customers in a way that is beneficial for customers, suppliers, investors, shareholders, and other parties involved. It is the totality of:

• How it will select, acquire, and manage its customers
• How it defines its products and other business items
• How it goes to the market
• How it organizes its workforce
• How it defines the roles and responsibilities of workforce
• How it defines processes and procedures
• How it captures profit

With that said, how can we capture the Business Model? Capturing the Business Model requires certain level of abstraction and simplification with a focus on certain aspects of the business. The artifacts you can generate as a result of Business Modeling would include the following:

• Functional Group Diagram
• Product / Business Item Diagram
• Business Goals / Problems
• ECM Vision Statement
  

In the following blogs, I will walk through these items to explain in detail with some examples.  ¶ 8/08/2006